We discuss about how grateful we are to have the things we do and how there are those who are less fortunate than us. We explain that they may wake up on christmas day with no presents for varying reasons.
Im so glad that this is a christmas tradition that have put in place so that my children always know that helping others is just as important as receiving gifts.
Who does the Appeal help?
The Kmart Wishing Tree Appeal helps everyone. We receive a lot of gifts for children, but we also distribute gifts for everyone that might be having a hard time. Thanks to our Appeal partners The Salvation Army and Mission Australia, everyone including adults and seniors are assisted by the Wishing Tree Appeal.
How did the Appeal get started?
The idea for the Kmart Wishing Tree Appeal began in 1988 when an Adelaide team member suggested Kmart use its wide network of stores as gifts collection points to assist charity groups at Christmas time. From there the Appeal grew and grew, and eventually became what it is today.
What have we accomplished?
The Kmart Wishing Tree Appeal is Australia's largest and longest running Christmas gift appeal. Thanks to the incredible generosity of Australians, the Appeal has raised more than 6 million gifts that have been distributed to those in need. In 2014, the Appeal successfully collected more than 390,000 gifts nationally.
For more information visit the Kmart Wishing Tree Website today.